Let me explain.
What you can expect from Run of Show (and why I’m telling these stories).
Hey.
Before we start, let me set the scene.
Run of Show isn’t just about brand experiences. It’s about the moments that shape how those experiences get made—long before anyone’s thinking about the tote bag swag.
Essentially, it’s my stories. I’ve got unbelievable ones. Hilarious ones. Perplexing ones. Maybe a few sad ones, but those will be infrequent!
Some of the stories you’ll read here happen on stages. Others happen in rehearsal halls, costume shops, airplanes, casino floors, or during long stretches of silence on conference calls (horrifying, I know).
They’re pulled from my own experience producing this work: learning in real time what audiences notice, how people respond to pressure, and how small decisions can change the entire feel of a moment.
Along the way, you’ll hear about:
the time I embarrassed myself as a theme park performer and learned, in real time, how fast an audience decides who you are
standing face to face with a sobbing, elderly actress and realizing how much care feedback actually requires
getting stuck in a conference room in Korea, waiting for a meeting that was never going to happen, and learning a hard lesson about cultural differences
Not every story will explicitly be about experiential.
Every story will be about people.
Because experiences don’t just happen on show day. They’re shaped by how we listen, how we lead, and how we treat the humans inside the work.
That’s what this is. Or at least what I’m experimenting with.
Glad you’re here. Tell your friends.
— Rob